Vision is about looking into the future to see you want to create in the world through your venture. When we look far away, however, we cannot always see the final result so clearly. Sometimes an entrepreneur has a direction in mind, but not a specific end-goal or destination. Entrepreneurs like Jeff Bezos were very clear on their destination. Others like Anita Roddick knew their direction but not the ultimate destination. We have chosen a compass to represent this type of vision; in which you know which direction you want to go, but not necessarily where you will end up. Helping questions: Do you know: - what do you want to see better or different in the world? - what do you want to see more of and less of?